How Google Loses Its Moral Authority
I use lots of Google services.
Where things get interesting is where Google becomes the self-appointed arbiter of all things online.
An old adage about throwing stones and glass houses comes to mind.
Inspired by the incredibly glib tweet from Dan Barker:
— dan barker (@danbarker) February 27, 2014
Mr Barker was referring to this example of scraping.
And I’ve noticed things like this:
All the instructions were scraped from the URL referenced. On my results page this URL (thekitchn.com) ranked at about position #8 – which ads insult to injury to the site owner. Google’s message is this:
Your content is good enough for us to place it at the top of our results. But we will rank your actual site page well below this.
How far will Google take this? The site in question even has a copyright mark. Will the they get more click thru from the reference link below the scraped content?
I’ve got a few other interesting examples of Google guidelines myself:
Google: We Hate Affiliate Sites
From Webmaster Guidelines:
Google believes that pure, or “thin,” affiliate websites do not provide additional value for web users […]
An example of a thin affiliates includes:
Pages with product affiliate links on which the product descriptions and reviews are copied directly from the original merchant without any original content or added value.
I found one.
It lists descriptions and ratings in exchange for compensation.
It’s called Google Shopping, where a search for stuff points me to a scoped crossbow.
Google: We Hate Buying and Selling Links
From Google Blog
Let’s hope none of these paid links are passing PageRank.
Google: Let’s Have Your Images
“Webmasters are often concerned about the unauthorized use of their images.”
I wonder if Google authorized the use of these images.
And I wonder if I’m breaching copyright by posting a screenshot.
Google: Don’t Have Too Many Ads
“If you click on a website and the part of the website you see first either doesn’t have a lot of visible content above-the-fold or dedicates a large fraction of the site’s initial screen real estate to ads, that’s not a very good user experience.”